PHILIP SAM: Regional Operations and Management Expert
Phillip Sam is a highly experienced leader with over 19 years of experience in various industries, including mobile apps, IT services, e-commerce, and telecommunications. He has a proven track record of success in corporate sales, business development, and team leadership.
Nationality: Malaysia
Location: Kuala Lumpur, Malaysia
Key Achievements

1

E-commerce Success
Generated over USD43M in e-commerce sales, resulting in a profit of USD7.2M as the Regional Operations Director at Zestads Limited.

2

Unifi HSBB Project Pioneered
Pioneered and Partnered with Telekom Malaysia for the Government initiative Unifi HSBB Project with over USD30M in sales during market expansion for Huawei in Malaysia.

3

Wonderlist Property Growth
Grew the App platform user base to 100k within a year as the General Manager of Wonderlist Property, hosted the 1st Global Real Estate Developers and Agents Conference GREDAC in 2016 and generated over RM10B property transaction worldwide
Leadership Experience
Head of Corporate Sales & Business Partnership, Instapay Technologies Sdn Bhd
(August 2022-October 2024)
Led the Corporate Sales and Business Partnership Department, Take lead of the Corporate Sales and Business Partnership Department in the fintech company.
  • Head the corporate sales team of 8 sales specialist for Instapay cards, App and corporate portal market, including the disbursement system to ease both the employer and foreign workers salary payment and remittance via the instapay app.
  • Look for direct co branding card partners for white label or co-branding instapay card market
  • Direct report to the CEO for the sales analysis, planning and other relevant management reporting.
Commercial & Business Development Director, redON Digital Sdn Bhd
(July 2021-July 2022)
Led the Business Sales and Ecommerce Department, collaborating with strategic partners to generate revenue from Telco and Non-Telco products and services.
  • Collaborate with strategic partners to generate collaboration project that could result for redONE Network & Ecommerce.
  • Define and execute the strategic market development plan and ensure it's in line with group's directions.
  • Extension of business opportunities with objective to generate revenue from Telco and Non-Telco products and services .
Regional Operation Director, Zestads Limited
(July 2018-May 2021)
Led a regional team across Malaysia, Hong Kong, China, Philippines, and Taiwan, managing a team of 43 members in various departments.
  • Achievement of more than USD42 M and over USD7.2M profit from Ecommerce Sales.
  • Daily spent of USD50k to 100k in Facebook ads to scale up tested set of ads with high ROAS for e-commerce sites.
General Manager,
Wonderbucks Berhad
(August 2015 to June 2018)
Team Building
Founding and Startup Team for Wonderlist Property, growing the company from 3 to 25 employees within a year, oversee Sales, Event, Customer Service, Marketing and Investor Relation Team.
Platform Growth
Achieved 100k platform users for both property agents and buyers within one year.
GREDAC Conference
Founded and launched the Global Real Estate and Developers Conference (GREDAC) in 2016, connecting worldwide property developers and agencies.

Malaysiakini

RM10 Billion in Biz Opportunities Generated at First-ever Global Real Estate Developers & Agents Conference

Malaysia paves the way for annual GREDAC in South East Asian region

Malaysiakini

GREDAC – THE REAL GAME CHANGER IN MALAYSIAN REAL ESTATE

The real estate industry is taking a revolutionary turn as Malaysia will be playing host for the very first time to the Global Real Estate Developers and Agents Conference (GREDAC); Malaysia being the first to host this industry-leading conference. A highly-anticipated event, GREDAC will be home to the world’s top-level property experts and award-winning real estate agents from across the globe which will be held in Sunway Pyramid Convention Centre from 14 -15 April 2016

Senior Service Sales Manager, Cisco (Shanghai) Co., Ltd
(August 2013 to July 2015)
1
Proposal Services Support Team
Managed a team of 6 members in the Proposal Services Support Team, working across 3 time zones.
2
Pre-sales Consultation
Provided pre-sales consultation to frontline sales for both new and renewal services for Cisco products.
3
Service Proposal Development
Developed service proposals to meet client requirements and work with the Global Sales Team for their partners and clients.
Chief Operating Officer,
Ten Ten Telecommunications Sdn Bhd
(January 2010 to July 2013)
Mobile Devices Product Manager,
Huawei Technologies (M) Sdn Bhd
(December 2006 to November 2009)
Product KPIs
Managed overall product KPIs for major operators in Malaysia, reporting directly to the Head of Terminals.
Market Share Breakthrough
Successfully achieved and maintained 100% market share of the EDGE/HSPA Modems segment from 2008 to 2009 in DiGi.
Strategic Commercial Initiatives
Led implementations of strategic commercial initiatives with government relations, establishing relations with key decision-makers.

SoyaCincau

Celcom Broadband Wireless Gateway with UNLIMITED Data Quota - SoyaCincau

Wireless Broadband using 3G / HSDPA has been quite a hit lately in the local broadband scene. In the past, Internet outside your home or office was pretty much your nearest Starbucks with WiFi hotspots. Now as long as you're in 3G coverage, you can surf pretty much anywhere and…

Education and Skills
Education
Bachelor of Information Technology, Software Engineering, Year 2005 at University Tun Abdul Razak, Petaling Jaya, Selangor Malaysia
Skills
Adaptability, Fast Learner, Decision Making, Leadership, Communication, Problem Solving, Conflict Resolution, Dedicated team player
Languages
English, Chinese, Malay, Cantonese
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